Project Goals
Redesign the reviews component for mobile with a focus on aligning with the KT brand. Designs must reflect thoughtful consideration, creativity, and a deep understanding of the brand’s values while bringing fresh ideas to life.
Outcomes & Impact
The "safe" design focuses on user trust and familiarity, drawing inspiration from platforms like Google Reviews and Instagram to create an intuitive experience that encourages easy and straightforward customer feedback engagement. This approach strikes a balance between simplicity and usability, ensuring that users feel comfortable while interacting with product reviews.
On the other hand, the "risky" version takes a more immersive and dynamic approach, inspired by TikTok’s engaging content style. It introduces swipeable interactions that allow users to quickly navigate through authentic, first-person testimonials, creating a more interactive and visually engaging experience.